Privacy Policy

Last Updated: October 2025

The Pure Curves ("we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you visit our website or make a purchase.

Information We Collect

Information You Provide:

• Name, email address, shipping address, and billing address
• Payment information (processed securely through our payment processor)
• Phone number (if provided)
• Communication preferences
• Information in emails or messages you send us

Information Automatically Collected:

• Browser type and version
• IP address
• Device information
• Pages visited and time spent on our site
• Referring website
• Cookies and similar tracking technologies

How We Use Your Information

We use your information to:

• Process and fulfill your orders
• Communicate with you about your orders
• Send you shipping confirmations and tracking information
• Respond to your questions and provide customer support
• Send promotional emails (only if you opt in)
• Improve our website and customer experience
• Prevent fraud and ensure website security
• Comply with legal obligations

Sharing Your Information

We do not sell, rent, or trade your personal information. We may share your information only with:

Service Providers: Third-party companies that help us operate our business (payment processors, shipping carriers, email service providers). These partners are contractually obligated to protect your information.

Legal Requirements: When required by law, court order, or government request, or to protect our rights and safety.

Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new owner.

Cookies and Tracking

We use cookies to enhance your browsing experience, remember your preferences, and analyze site traffic. You can control cookies through your browser settings, but disabling them may affect site functionality.

Your Rights

Depending on your location, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information
• Opt out of marketing communications
• Object to certain data processing activities

California Residents (CCPA): You have specific rights under the California Consumer Privacy Act, including the right to know what personal information we collect and the right to request deletion.

To exercise any of these rights, email us at support@thepurecurves.com.

Data Security

We implement industry-standard security measures to protect your information, including SSL encryption for all transactions. However, no online transmission is 100% secure, and we cannot guarantee absolute security.

Third-Party Links

Our website may contain links to third-party sites. We're not responsible for the privacy practices of these external sites. Please review their privacy policies before providing any information.

Children's Privacy

Our website is not intended for children under 13, and we do not knowingly collect information from children.

Marketing Communications

If you opt in to receive marketing emails, you can unsubscribe at any time by clicking the "unsubscribe" link in any email or by contacting us at support@thepurecurves.com.

Changes to This Policy

We may update this Privacy Policy periodically. The "Last Updated" date at the top reflects the most recent changes. Continued use of our website after changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact us:

Email: support@thepurecurves.com Business Name: The Pure Curves Location: New Mexico, USA